What Employees REALLY Want For Christmas
With the
holiday season upon us, it’s always a good opportunity to let your employees
know how much you appreciate them and use the festivities to engage them and
increase morale. But do you know what they really want?
To party or not to party?
A lot of
companies go all out on a Christmas office party – which isn’t a bad thing
really – but when asked, only 2% of employees listed the office Christmas party
as their preferred holiday reward (a shocking percentage, even to the biggest anti-party advocates), which obviously tells us something.
The Good Ol’ Options
Another way
is the good old Christmas bonuses. However, studies show that bonuses have the
least impact among rewards of monetary value. Granted, they are useful, but
their problem is they tend to go towards mundane expenses, and eventually get forgotten as a part of one’s salary. No one really remembers (let alone becomes
engaged and more loyal to a company) for using their salary to pay a bill.
Some
employers resort to another supposedly tried and true Christmas gift, which is
a Turkey or a ham to all employees, while totally dismissing the fact that a
significant number of their employees may actually have no use for these
because of dietary choices. And it goes without saying that the last thing a
company wants from a costly reward is it to backfire and come across as
thoughtless.
The Crowd Pleaser
Which brings
us to the safest and most popular choice: a prepaid gift card. With 50% of respondents citing gift cards as their preferred gift this
year because of their ease of use, convenience and the ability to buy items of
their own choosing. Better yet, a gift card they can use for something special
that the whole family could enjoy. A workplace gift that extends to the
employee’s family and personal life is always the best choice.
What would make a gift card even better? If
it can be redeemed at a variety of stores that cover most – if not all – possible
preferences. If that doesn’t make you employer of the year, we’re not sure what
does!
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